LinkedIn Releases New Guide to Help B2B Marketers Improve Visibility in AI Search

LinkedIn has released a new guide for B2B marketers focused on improving brand and content visibility across AI-powered search and answer platforms including ChatGPT, Gemini, Copilot and Perplexity. Published on August 11, 2026, LinkedIn’s “Unlocking AI Search Visibility: The B2B Marketer’s Guide to LinkedIn by Davang Shah, VP, Marketing at LinkedIn” provides strategies for creating … Read more

Disney and TikTok Partner to Bring Creator Videos to Disney+

The Walt Disney Company and TikTok have announced a global short-form content-sharing agreement designed to connect Disney’s entertainment franchises with TikTok’s creator community. Under the partnership, selected fan-created TikTok videos featuring Disney movies, television shows, characters and stories will also be made available through Disney+. The program is expected to begin as a pilot in … Read more

Snapchat and HubSpot Launch New Integration for Lead Generation Campaigns

The integration allows businesses to send leads collected through Snapchat directly into HubSpot lists and sales pipelines while improving campaign measurement through conversion data. Snapchat has announced a new integration with HubSpot that connects Snapchat lead-generation campaigns with the HubSpot customer platform. Launched on July 30, 2026, the integration is designed to help businesses move … Read more